Intention of the Land

For SS20, we’re going for primitive and elemental still modern. Not one major source of inspiration, admittedly, apart from travelling Jeju. 

Through wandering, we think naturalness can heal wounds from urban life. Green shower in thick forest and silver grass coloured by setting sun leads us to be convinced the thought.

We want colour palette that will contain nature, with trunk brown, dandelion yellow, and awakened by flashes of sea.

We favour slight A-silhouettes shape for skirt, also will stay true to love for wide leg and cropped top. Shirts are still be relaxed with roomy space.

Nut button will be key to tell our story. Basalt black for chic, Jeju tangerine beige for fresh, and dried rosy brown for feminine.

Nodding to nature, we’re struggling to develop materials for plastic free. Natural dyed tencel, Organic cotton, and linen will be our main things as ever.

TODAY BRAND CO., LTD.  | Business no. : 233-81-09600 | A mail-order business no. : 2019-경기하남-0278 | Safety purchase service : KG올앳 제A04-161206-0003호 | Hosting by (주)아임웹 | 

Add : A-941, 540, Misa-daero, Hanam-si, Gyeonggi-do, Republic of Korea
TEL : +82-70-7778-5433 | Email : | CEO : Oksun Lee | CPO : Hatch Lee